Genre Doesn't Matter

If you think genre doesn't matter, think again.

Now, now. I know what you're thinking. You're thinking I'm going to tell you that only Horror films get distribution. Wrong!

The thing about Horror films is that it's the only genre that is not cast-dependent on getting distribution. If you make a high quality horror film, there is almost always a market for it in U.S home video, as well as several outlets abroad.

Genre does matter when it comes to distribution!

If you're making a romantic comedy or drama, you'll need to have some A-list cast in order to compete with all the studio fare. Studios tend to make romantic comedies and dramas and they have the dough to cast A-list stars. So why would a distributor buy your romantic comedy or drama if there is no way for them to sell it amidst all the A-list competition?

Study the genre you'll be working in to find the common patterns or elements that have made certain films more successful than others. Is there a particular star that comes up again and again? Is there a particular distributor (home video or otherwise) that distributes these films successfully? Go after them!