THE PRODUCER'S INCUBATOR: Want Help With Packaging, Pitching, and Financing For Your Film?

The Producer's Incubator is a THREE MONTH GROUP COACHING PROGRAM created for producers who are looking to decisively move their projects from development to funding and finally into production...but don't know how to get there. Summer Incubator kicks off June 2013!

"The Producers Incubator is the only course of its kind. Through it, I learned how to prepare pitch materials for markets and how to attach talent to our movies with a view to pre-sales and lining up investors based on what the going rates are for films like ours. I highly recommend that producers with experience and those who are just starting out take this course. Take the class, listen to the advice, and when you forget it, listen again. I listened, got our sales agents and have 3 films heading to Cannes in a couple of weeks for sales and pre-sales. And I still go back and listen again - just in case I missed something. There's just so much in this Incubator! Well worth it." - Victoria Westcott, Producer

WHAT IS THE PRODUCERS INCUBATOR?

Producers all too often find themselves in the precarious catch-22 of being unable to secure financing without talent attached to their projects, yet unable attract talent to their projects without financing. It's a vicious, seemingly endless cycle. The marketplace is extremely challenging, no doubt about it, especially as more and more financing opportunities dry up. But there are ways to get out of the cycle and move your projects forward, even in today's tough marketplace. The opportunities are there, but it takes a very proactive producer to see them and to make things happen. Unfortunately, with so many obstacles, many producers simply can't see the way forward. And so they remain stuck, their projects stalled.

These are the issues that led me to create The Producers Incubator Virtual Intensive....

I have been involved in independent film for over 15 years - as a sales agent, a producer and a consultant. As a consultant I work with independent filmmakers on a daily basis helping them to see the opportunities for their projects and to package their films to attract financing. My clients range from newbie producers embarking on their first films to highly established award-winning producers looking for insights into the current marketplace. It was my one-on-one work with my clients which was the impetus for creating a group program - an incubator for like-minded producers - to grow their projects from script stage to film, while making it easily accessible to motivated producers EVERYWHERE.

The Producers Incubator is a THREE MONTH program (June 2013 - September 2013) - part virtual immersion, part group consultancy. The first phase is a four part immersion program laser focused on strategizing the finance and packaging plans for your project. The second phase is focused entirely on outreach and turning your financing and packaging plans into realities.

The program offers the most beneficial aspects of my consulting programs in a group setting and at a substantially reduced cost.

This program is geared toward getting your film made - it's focused on developing strategies for financing and packaging, then executing those strategies over the course of the program. In this program we cover:

• How to package your project with talent that will help get your film financed
• How to create a solid finance plan appropriate your film through equity, pre-sales, bank loans, tax incentives, crowd funding
• Best practices for pitching your project to agents, managers, distributors, sales agents, and financiers
• How to approach distributors and sales agents for pre-sale financing

WHO IS THE PRODUCER'S INCUBATOR FOR?

• Filmmakers prepping projects in development to pitch at the upcoming AFM® Film Market
• Filmmakers with a project at the script stage who are struggling with where to begin the process of getting it made
• Filmmakers who want to start attaching talent to their film without financing already in place
• Filmmakers who need to create a realistic and achievable finance plan for their film

"I was so glad I found Film Specific and the Producers Incubator when I did. I knew the mechanics of production and getting a film in the can, but there's so much more to the process of actually creating a financially responsible and practical plan to execute the production of a feature film. It's so important in such an image-driven and high-stakes business to be seen as responsible, reliable and knowledgeable. Stacey Parks gives you a precise blueprint of the steps involved in assembling a film project as the small business that it truly is. It's all laid out very clearly, with an emphasis on creating a realistic, professional, sustainable business model for your film and yourself, so that you can not only create the film that you want, but also build the career that you want." - Tommy Minnix, Producer

SCHEDULE OF LIVE VIRTUAL PRODUCER'S INCUBATOR SESSIONS

The Producer's Incubator will take place VIRTUALLY via an immersive series of live, in-depth lectures and group strategizing sessions over the span of 3 months. Producers anywhere can attend. All you need is a phone line or an internet connection. If for any reason you can't make the live sessions, they will be recorded in their entirety and made available to all participants for download after the live session, so you'll never miss a thing.

PHASE ONE: RESEARCH & DEVELOPMENT
A COMPREHENSIVE SERIES OF FOUR 60-90 MINUTE INTERACTIVE GROUP COACHING SESSIONS in January (accessible to all via telephone or online via Skype) to kick-start your efforts. These sessions cover every aspect of creating your project's packaging and financing plan via in-depth lectures, and open discussion for Q&A, brainstorming, and strategizing your individual projects.

SESSION 1 (June 10): UNDERSTAND THE BIG PICTURE & CREATING YOUR FILM'S PACKAGING STRATEGY
(virtual session: 60 - 90 minutes - accessible via telephone or online via Skype: 10am PDT/ 1pm EDT/ 6pm BST)

understanding what you want to get out of your film and creating a plan to get you there • why understanding marketplace realities is crucial from day one • defining the opportunities for your film • getting your film noticed in a saturated marketplace • the distribution conundrum and why you need to consider it before doing anything else • marketplace myths vs how it really works • why packaging is the key factor in getting your film made • understanding how to package your film and the elements of a compelling package • how to research cast and potential producing partners for your film's budget level • reaching out to talent representatives and getting them to pay attention to you • finding producing partners and the critical role they can play for the newbie producer • plowing through the rejections • getting and keeping talent attached • understanding timelines when dealing with talent and their representatives • getting talent attached without a formal offer • PLUS open Q&A and individual project strategizing


SESSION 2 (June 12): CREATING YOUR FILM'S FINANCING STRATEGY
(virtual session: 60 - 90 minutes - accessible via telephone or online via Skype: 10am PDT/ 1pm EDT/ 6pm BST)

in-depth examination of the three models of independent film financing • creating a financing strategy that makes the most sense for your film • the hidden costs of financing • the changing tax incentive landscape • when to use tax incentives vs. when to skip them • the essential elements of a business plan • getting your budget in check with the realities of the marketplace • PLUS open Q&A and individual project strategizing


SESSION 3 (June 14): CREATING YOUR PITCH & PRESENTATION
(virtual session: 60 - 90 minutes - accessible via telephone or online via Skype: 10am PDT/ 1pm EDT/ 6pm BST)

why an effective pitch is one of your best sales tools • getting your pitch down • where and how to pitch your projects • presentation materials: when to use them and when to stay away from them • artwork as a great asset • getting your logline down • dealing with objections and rejections • PLUS open Q&A and individual project strategizing


SESSION 4 (June 17): GETTING INTO SALES MODE
(virtual session: 60 - 90 minutes - accessible via telephone or online via Skype: 10am PDT/ 1pm EDT/ 6pm BST)

getting in front of financiers • where to find pre-sale opportunities • using the film markets • the importance of pre-sales in financing your film • getting meetings with buyers for pre-sales • dealing with objections & rejections • how to approach buyers for pre-sales • what the process is for making a deal with a buyer at the script stage • the timeline you're looking at when making a deal at the script stage • how to conduct yourself in meetings with potential buyers and what you'll need to bring with you • PLUS open Q&A and individual project strategizing

PHASE TWO: OUTREACH
THREE 60-90 MINUTE VIRTUAL GROUP "CHECK IN" SESSIONS in February, March and April as support in your outreach efforts, to advise on any obstacles you're facing and to provide ongoing guidance. We'll also be providing guidance on your strategy based on your project's feedback from the marketplace.

SESSION 5 (July 17): FIRST CHECK-IN ON OUTREACH PROGRESS & OPEN Q+A
(virtual session: 60 - 90 minutes - accessible via telephone: 10am PDT/ 1pm EDT/ 6pm BST)

All your research and planning should be set and it's time to jump in and start your outreach to get your projects moving! In the first of our series of check-in sessions, we'll evaluate your progress so far in spurring interest in your projects and roadblocks you're encountering.


SESSION 6 (August 6): SECOND CHECK-IN ON PROGRESS & OPEN Q+A
(virtual session: 60 - 90 minutes - accessible via telephone: 10am PDT/ 1pm EDT/ 6pm BST)

In our second check-in session, we'll discuss how your projects are being received in the marketplace and what you can do to enhance your strategy in light of real-world feedback. We'll also discuss preparation for those planning on attending the upcoming 2013 film markets, including Cannes.


SESSION 7 (September 4): THIRD CHECK-IN ON PROGRESS & OPEN Q+A
(virtual session: 60 - 90 minutes - accessible via telephone: 10am PDT/ 1pm EDT/ 6pm BST)

Our final check-in session to evaluate your progress where we'll discuss the feedback you're getting from talent, managers, agents and potential producing partners, as well as from buyers for those pursuing that route. We'll also discuss the next steps for your film to keep you on track.

*Dates in Phase 2 of the program may be subject to change. All participants will be informed of any schedule changes in advance.

THROUGHOUT THIS ENTIRE PROGRAM PARTICIPANTS WILL ALSO HAVE 24/7 ACCESS TO PRIVATE, DEDICATED ONLINE FORUMS FOR 'ANYTIME' GUIDANCE
Here you can post progress reports, get guidance on any obstacles you're facing in your efforts, get your questions answered and find some good old fashioned moral support whenever you need it...so you're never left out in the cold.

WHAT ELSE IS INCLUDED IN THE PRODUCER'S INCUBATOR?

• 4 Months Complimentary Membership to Film Specific (value $99) for ongoing support and additional resources

• Access To A Private Online Hub where all program materials are accessible, including private forums for 'anytime' guidance on your efforts and concerns.

• Inquiry Templates (and follow up letter templates) for approaching talent representatives, potential producing partners, financiers and buyers

• Spreadsheets to keep track of all your correspondences and script submissions

• Resource Guide to help you along each step of the way

• Strategizing Worksheets to accompany each lecture lesson and help you strategize each step of the way

• Downloadable MP3 Recordings of ALL live sessions (no worries if you can't make a live session, the recordings will be available to all attendees within several hours of each session's end)

"Stacey's Producer's Incubator was an invaluable experience. It helped us to put our focus in all the right places, from setting the right goals to doing the right kind of research, financing, casting, marketing and outreach. It's the best development investment we've ever made. " - David Poulshock, Producer

"I highly recommend the program to all producers if you have projects that aren't in production. The program helped me focus all my energy and efforts into getting my projects produced. The program gave me a needed guideline to follow and answered all the questions I had regarding how to find financing and how to pursue pre-sales. The support and encouragement is an added bonus to being part of such a special program." - Keith Shaw, Producer

THE VALUE OF GROUP COACHING:

I've spent over 15 years immersed in the international independent film marketplace - as a sales agent, a consultant to independent filmmaker and a producer. I have presented lectures across the globe for film boards, at major film festivals and for some of the world's most respected filmmaking organizations. As a consultant, I work with filmmakers at all levels on a daily basis to help them move their projects forward, at every stage of production. I have cultivated relationships with sales agents, buyers and producers and know first-hand the types of projects they look for. I have seen the mistakes filmmakers make when trying to get talent, financiers and buyers on board their projects. Conversely, I have also seen many things filmmakers have done right to fully exploit their films in the international marketplace.

For a fraction of the price of one hour of individual consulting with me at my hourly rate of $500, you can become a part of this THREE MONTH program designed to guide you through aggressively and responsibly moving your project from script to movie. For a tiny fraction of your project's budget, the Producer's Incubator is a true investment in your project and your career...

PRODUCERS INCUBATOR FAQ's

Q: Is this program conducted "in-person"?
A: No, this program is conducted virtually -- all you need to attend is an internet connection and a telephone line (or a Skype online calling connection). We have done this so any filmmaker who wants to participate in this program can do so, regardless of where they live. While we have interactive "live" sessions, they are conducted virtually so you can attend from anywhere in the world. However, it is not necessary to attend the live sessions, as the recording will be made available for download at your convenience and you can always ask questions and get feedback on your project and strategies via the program forum.

Q: Do I have to be a U.S. filmmaker to participate in The Producers Incubator?
A: No. This program is designed to instruct filmmakers how to package and finance their projects and set yourself up for success in the international marketplace. It doesn't matter where you live.

Q: If I take this program, am I guaranteed to get my film made? Will you get talent and financing attached for me?
A: Absolutely not. This program is a group consultancy that instructs you how to do the work yourself. While we do offer a virtual "hand-holding" throughout the process, you are responsible for getting your film into the hands of talent, sales agents, distributors, financiers, other producers, etc. And you are ultimately responsible for getting it made. Your project must be able to stand on its own two feet in the marketplace. This program is designed to instruct and empower the filmmaker so you will still have to do the work and bring the goods.

Q: I have a project I'd like to get moving on, but the script is not completed yet. Would this program help me?
A: We strongly recommend all participants have a completed script that is ready to go out to talent, sales agents, distributors, financiers, etc. The entire second phase of this program is focused on outreach so getting your project out there is an extremely important part of the program.

Q: What can I expect to get out of The Producers Incubator?
A: You'll get as much out of the program as you are willing to put into it. You'll get a ton of real-world information including practical market intelligence, and individualized guidance for your projects, but your success in the program depends on your willingness to do the work that's required and the quality and viability of your projects. To see what others have gotten from the program, check out the testimonials on this page to see the results of previous attendees.

Q: How is The Producers Incubator delivered?
A: The Producers Incubator is delivered virtually via a series of interactive live sessions. These live sessions are conducted via telephone conference line (and online via Skype calling) due the the highly interactive nature of the program (rather than via webinar technology that at this time doesn't allow for the required level of interaction and ease of use for participants). The live sessions are recorded so those who can't attend live don't miss a thing. Additionally, dedicated online forums for the program are provided to interact with the instructor and fellow participants, ask questions or comment about the material covered and seek direct guidance on your projects.

Q: Will the live sessions be recorded if I can't make it live?
A: Yes, the live sessions are recorded in their entirety and made available to all Producers Incubator participants to download right after each call. In fact, in the past when we have offered this same program at least half the attendees did not attend the live sessions, instead opting for listening to the recordings at their convenience and communicating with the instructor and fellow participants via the dedicated online forums. How you participate in this program depends entirely on what works best for you.

Q: What's the benefit of a small group program like The Producers Incubator?
A: The benefits are many. For starters, it provides filmmakers with a highly interactive group experience that they can access from anywhere. Additionally, it provides accountability and the ability to learn from and successes and mistakes of other participants.

Q: I have some additional questions about the program. How can I contact you?
Just use our CONTACT FORM and we'll be happy to answer any questions you have about the program.

WHAT PREVIOUS PARTICIPANTS SAY ABOUT THE PRODUCERS INCUBATOR

"I have been an actor and writer in Los Angeles for over 14 years and when I made the decision to go into producing it quickly became apparent how daunting the task was. I now know the entertainment gods were with me when I found Film Specific's Producer's Incubator - it gave me a road map, showed me the different paths to financing and distribution. It help me learn how to navigate the EXACT parameters of pre-sales, bankable cast, packaging, when to utilize the services of a sale agent, and precisely how and when to approach distributors. Not to mention the intangibles such as allowing me to be focused, confident, professional, and effective. The resources afforded by the Producer's Incubator have been unsurpassed. I will even be so bold to say that, I can now see how this would benefit even an experienced producer. I'm currently packaging my first feature with A-list talent and a named director. Highly recommend." - Robert Gilman, Producer, Salient Pictures

Stacey and the Producer's Incubator have been invaluable to me. She breaks things down into digestible chunks and takes the mystery out of producing. The intimate context of the Incubator creates and inspiring and motivating environment. The accountability is terrific. It has really set me up to win! I can't recommend it enough! - Wendy Haines, Illumine Entertainment

"Stacey's program is essential for anyone new to the industry. Her knowledge and resources can prove to be invaluable for those looking to learn to navigate the wild rivers of film financing." - Betsy Chasse, Producer

I loved the FilmSpecific Producer's Incubator Workshop, because it gave me a really great practical understanding of what producers are looking for and how to package my project properly. With Stacey's encouragement and direction, I was able to meet with a casting director, make direct contact cast for packaging, and ultimately acheived my goal of having my project optioned by a well established producer with great credentials. I really could not have done it without Stacey's help and insight. Totally worth it! -xuxE

"Stacey's Inaugural Producers Incubator sessions were very insightful in moving my projects forward! The emphasis on building structure to attract potential producing partners and understanding how to obtain top tier acting talent will definitely be worth your creative efforts. By choosing to participate in the Producers Incubator you will strategically propel your career from amateur to professional in a matter of weeks." - David, Producer

ABOUT THE INSTRUCTOR

Stacey Parks has over 16 years experience in independent film as a sales agent, producer, and consultant for independent filmmakers. She is the author of "The Insider's Guide to Independent Film Distribution" (2012 Focal Press), now in its second edition and considered to be an essential handbook for independent filmmakers seeking production and distribution insight for their films.

Stacey is also the founder of FilmSpecific.com, a training and consultancy organization for independent filmmakers focused on exploring financing and distribution models to maximize opportunities for their films in the international marketplace. Additionally, she founded IndependentFilmBlog.com where she writes extensively on how to make movies that sell. Since it's launch in 2007, FilmSpecific.com has become a trusted resource amongst independent filmmakers with an active community of over 10,000, from all corners of the globe. FilmSpecific.com has been named by Moviemaker Magazine as "one of the 50 best websites for moviemakers", and, more recently, "one of the top 25 websites that filmmakers need to know about".

As a consultant, Stacey advises on all aspects of finance, distribution, and marketing for her clients' films including providing strategic guidance on finance and distribution plans, packaging for pre-sales, audience-engagement campaigns, and facilitating distribution for finished films. Her clients include Sundance, Cannes, Berlin, and Toronto award-winning filmmakers and producers who have successfully secured studio and mini-major distribution for their films.

Prior to founding Film Specific, Stacey was a foreign sales agent securing distribution for hundreds of independent features and programs worldwide. Before becoming a sales agent, she served as associate producer of the feature film "Shadow Magic" (1999), which premiered at the Sundance Film Festival and was released theatrically by Sony Pictures Classics. She was a pioneer in online video content in its earliest days, producing a London-based internet TV series called SEED TV about socially conscious entrepreneurs in 2001, which was executive produced by renowned British PR 'guru' Lynne Franks. Stacey began her career in 1995 at the William Morris Agency, working in the soundtrack and independent film packaging departments.

More recently in 2010 Stacey went back to her Producing roots and launched Media Sparks Entertainment which specializes in producing film and television projects with international appeal for all media platforms. Stacey also works on putting together international co-production and co-financing ventures for film and TV projects with international partners.

Stacey has conducted extensive lectures and workshops on film distribution, finance and marketing for the British Film Institute, the South Australia Film Corporation, the National Association of Latino Independent Producers (NALIP), FilmArc for FilmPool Nord, UCLA, Women In Film, Berlin Film Festival and the Raindance Film Festival. Stacey has also spoken on panels at the Cannes Film Festival, the American Film Market, and Slamdance, and for organizations including the Producers Guild of America, NALIP, Women in Film, and the Alliance of Women DIrectors, among others.

Stacey has been profiled or interviewed in MovieMaker Magazine, Student Filmmakers Magazine, The Christian Science Monitor and the Los Angeles Business Journal. She is a regular contributor to MovieMaker Magazine and has served as an instructor in UCLA Extension's Entertainment Studies Department.